Business and Entrepreneurial Studies

Associate in Applied Science Degree Program
(Career-Oriented)

Hegis Code: 5004	Admissions: 1-800-724-0833 ext. 5018 or 5022
NYSED Code: 01704	admissions@sunyulster.edu

 

Program Description
Students who complete this program earn an Associate in Applied Science degree. The program is sufficiently comprehensive to qualify graduates for a variety of entry positions in business and industry. It also prepares students to begin the process of owning a small business. The business and entrepreneurship associate will be able to assist or manage in the areas of planning, organizing, leading and fiscal management. The business associate will be able to use critical thinking processes incorporated with computer and communication skills while employing a teamwork approach to reach the goals of the organization. This program is not designed as a transfer program.

Program Outcomes
At the completion of the A.A.S. Business and Entrepreneurial Studies Degree program a student will be able to

•  Demonstrate proficiency in accounting procedures relevant to small business; master the basic functions of small business accounting/spreadsheet software in order to make informed business decisions;
•  Demonstrate effective written, verbal, and nonverbal communication techniques in organizations, work teams, across cultures, and via technology;
•  Articulate the importance and role of key small business success factors; describe the foundational principles of entrepreneurship and the entrepreneurial mindset;
•  Understand and apply the basic principles of law and contracts as they relate to entrepreneurship and small business management;
•  Understand and apply the concepts, theories, and terminology used in recruiting, selecting, placing, and developing employees;
•  Research and plan a cohesive advertising campaign; articulate the role and planning of print, broadcast, direct, sales promotion,  interactive, and alternative advertising, as well as public relations;
•  Develop a full business plan, ensuring environmental and societal responsibility in all aspects of the plan. 

Employment Potential
Graduates of this program could fill entry-level management trainee positions in business and industry. Graduates are also equipped with the skills of small business management.

Requirements for Program Entry

• High School diploma or equivalent
• Satisfactory placement in Entering Student Assessment

Developmental Assistance Available
For students who do not meet basic reading and math requirements, or who have other learning issues, extra assistance is readily available through SUNY Ulster's Learning Center, Patrik Math Center, the Writing Center, the Peer and Friend Tutor Program, and English as a Second Language (ESL) tutors.

To print a copy of the Program Planning Sheet, click here.
Curriculum Click on the Course Number for the course description.
First Semester
Course Number	Description	Credits
BUS 102	Mathematics for Business and Industry	3
BUS 115	Entrepreneurship	3
BUS 171 *	Computer Applications in Business	3
ENG 101	College English I	3
Elective	Social Science Elective (1)	3
Semester Credits		15
Second Semester
BUS 104	Business Communications	3
BUS 150	Business Economics	3
BUS 272	Spreadsheets for Business	3
COM 103 or COM 105	Oral communication or Public Speaking	3
LIB 111	Information Literacy	1
Elective **	Mathematics Elective (MAT 098 or higher)	3-4
Semester Credits		16-17
Third Semester
ACC 101	Principles of Accounting I	4
BUS 180	Legal Environment of Business (2)	3
BUS 203	Human Resources Management	3
BUS 209	Principles of Advertising	3
Elective	Social Science Elective (1)	3
Semester Credits		16
Fourth Semester
ACC 102 ***	Principles of Accounting II	3
BUS 230	Advanced Entrepreneurship	3
Elective	Open Elective (3)	3-4
Elective	Natural Science Elective (4)	3-4
Elective	Business Elective (5)	3
Semester Credits		15-17
Total Credits		62-64
NOTE: Through advisement, students will also fulfill General Education Requirements.
* Keyboarding skills are required for this course. ** Higher-level mathematics course by advisement. *** Prerequisite for ACC 102 is ACC 101 and MAT 100 with a grade of C or better.  (1) Pre-requisite/co-requisite for all history courses: ENG 101.  Pre-requisite/co-requisite for all 200-level sociology courses: ENG 101 (2) BUS 180 is not intended for students who have already taken BUS 201 or BUS 202. (3) BUS 293 Business Internship is recommended. (4) Choose from any 3-credit SUNY General Education natural science course. (5) Choose from ACT 210, BUS 161, BUS 205, BUS 249, or BUS 293.